
Dalhart, TX // Tourism Campaign
Road trips are an American tradition beloved by everyone… for the first couple of hours. That’s about when the road weariness starts to set in, your legs get kinda stiff, your kids get a little too loud, you’ve heard this song ten times already, you’re tired, you’re antsy, you’re bored, you’re over it, you’re questioning every decision you’ve ever made and surely there’s somewhere to get a break from this never-ending drive, right?
Right. It’s called Dalhart, a perfectly placed, much-needed break from the monotony - or insanity - of the road.



























Creative Direction
Tripp Westbrook
Krisa McCrimmon
Jason Heatherly
Illustration & Design
Jason Heatherly
Copywriting
Krista McCrimmon
Agency
Firehouse